Car logos are far more than decorative badges stuck on a hood or steering wheel. For automakers, a logo is a visual shorthand ...

Last year, Jaguar and Mazda presented updated versions of their respective logos. Jaguar went with a “seamless blend of upper and lower case” in a far-too-subtle nod to the British marque’s upcoming ...

For millions, purchasing a vehicle is one of the most significant transactions most people will ever make. Not only must new vehicles meet every safety and governmental regulation, but getting the ...