Q. What’s this about Facebook opting users into ads across the rest of the Web based on their interests? A. A blog post called “Awkward Conversation With Facebook” about this issue has gotten intense ...

WhatsApp is testing ads in the Status section of the Updates tab. New paid subscriptions and promoted Channels are also rolling out. Private messages remain untouched and end-to-end encrypted. Ads ...

Meta is giving advertisers more ways to reach WhatsApp users by combining click-to-message ads with Status placements, offering a new path to spark conversations with potential customers. Why we care.

After years of providing free services without any bells attached, WhatsApp is now going to start showing ads on the popular chat app. To be clear, users will only see ads on the Status screen — the ...

“Sociable” is the latest commentary on important social media developments and trends from industry expert Andrew Hutchinson of Social Media Today. With WhatsApp gaining momentum in more regions, Meta ...