Unlock the full InfoQ experience by logging in! Stay updated with your favorite authors and topics, engage with content, and download exclusive resources. Martha Lambert introduces the "Observability ...

Self-directed buyers, shrinking budgets and embedded AI are redefining what effective marketing leadership looks like in 2026 ...

Is your funnel top-heavy, bottom-heavy or perfectly proportioned? This question has come to dominate budget discussions, almost more than raw value for money. And there is a good reason for our funnel ...

Mixpanel, an analytics startup that helps websites and apps track key stats in real-time, has launched a new feature that will help data-hungry site owners do even deeper dives: retroactive funnel ...

Alex Quin is CMO of award-winning Digital Marketing firm UADV. He is a full-stack marketing expert, global keynote speaker & podcast host. Most visitors to your website are probably not ready to make ...

Pandemic-driven lockdowns have driven a lot of businesses online pushing the competition and increasing demand for more conversion optimization solutions One of the most effective ways to increase ...

Opinions expressed by Entrepreneur contributors are their own. One of the core concepts in the digital marketing industry is the sales funnel. While odd sounding at first, this single core concept can ...

Funnel, the Stockholm-based startup that offers technology to help businesses prepare — or make “business-ready” — their marketing data for better reporting and analysis, has closed $47 million in ...