As a legal marketer, you already understand that social media brings value to your law firm. But how do you actually track the return on investment (ROI) of your efforts? How can you attribute your ...

Yup. Every like, share, comment, story tap, even the ones where no one reacts but they look — that’s data. And if you know how to analyze it (don’t worry, it’s not as scary as it sounds), you can pull ...