Get a clear breakdown of Pinterest’s ad lineup, what each format delivers, and how to align them with specific campaign goals ...

Silverback Digital Marketing has announced an update to its online advertising framework, outlining a set of refinements designed to help organisations interpret digital campaign data with greater ...

YouTube has become a critical platform for brands to reach their audience. Understanding YouTube’s three key ad formats – ...

NEW YORK--(BUSINESS WIRE)--FuboTV Inc. (d/b/a Fubo) (NYSE: FUBO), the leading sports-first live TV streaming platform, announced today the availability of four new interactive Connected TV (CTV) ad ...

NEW YORK—The IAB Tech Lab has launched “Ad Format Idol,” an initiative to standardize emerging connected TV ad formats. The global standards-setting body said its new project seeks help from ...

The profound shift to mobile devices and the disruptive force that are video streaming services have created tremendous opportunities for innovation and hugely improved advertisers’ chances of ...

The Interactive Advertising Bureau's (IAB) large online ad formats received much fanfare in March 2001, and the latest data from Jupiter Media Metrix' AdRelevance service indicate they are making ...

Reddit is a powerful platform for advertisers looking to reach engaged, niche audiences. It offers unique opportunities for brands to connect with consumers in authentic and meaningful ways. This ...

The updates aim to provide publishers, buyers, and platforms with a common language and more efficient ways to transact ...

Google AdSense announced a new auto ads format named "Ad intents." Ad intents places links and anchors showing organic search results with ads into existing text and pages on your site related to your ...

Local online advertising revenues for broadcast radio stations and groups are showing solid growth. A new forecast says they will increase 14% this year. Borrell Associates sees total local online ad ...