About a decade ago, the Guardian asked IBM Vice President of Marketing Caroline Taylor about the impact of social media on the company’s marketing. Taylor said that “the amplification is extraordinary ...

It would be best to have an excellent social media strategy to manage your content creation schedule. We will review a basic posting schedule, content plan, and time-based schedule for creating your ...

Social media platforms are a great way to connect with Buffs near and far. Content posted to official social media accounts on behalf of CU Boulder is public and, therefore, has associated risks. This ...

When making one, keep it short and to the point. Most experts agree that videos between 60 and 90 seconds work best for ...

An online presence has the ability to establish lasting, personal connections with customers. A valuable opportunity for convenience retailers to build brand loyalty through social media is collecting ...

The 2025 Sprout Social Index reveals social media's dominance in trend awareness, emphasizing authenticity over trend-chasing for brand success. The 2025 Sprout Social Index™ reveals that social media ...

Artificial intelligence is a growing business on social media. Snapchat influencer Caryn Marjorie arrives at the ABC News headquarters in New York City carrying a shopping bag from Apple. She pulls ...

Timely replies and human-centered support on social media aren't optional anymore – they're expected. Here’s what brands need to know to get it right. Every tweet, direct message, and comment holds ...

Editor’s note: Nation’s Restaurant News is excited to partner with Belle Communication to launch The Influencer Insider, a new content series highlighting social media influencers and how their ...

Teachers have found great success making social media content—so much so that some have traded their classrooms for careers as full-time content creators. “Teacher TikTok” has videos about life in the ...