Want to know what’s working on social media? Word-of-mouth advertising is very powerful. You need to earn the trust of your audience so they will recommend your products or services to their friends.

It’s become increasingly important to use social media analytics to manage your social media marketing campaigns. These analytics allow you to optimize the ROI of your social media campaigns, manage ...

Today, a social media marketing campaign is a crucial component of any content marketing strategy. Posting to several accounts multiple times a day, however, can be time-consuming. Smart social media ...

According to data from Statista, 92.1% of U.S. marketers in companies larger than 100 employees use social media marketing to achieve a wide range of goals. Marketers in the U.S. will spend $80.6 ...

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Nowadays, all businesses have to direct their attention to social media because this is the best way to get knowledge of the opinion of people that are around your company or brand. Even if it’s a big ...

Social media analytics is a key part of a social marketing manager’s job. While it’s great to get likes and new followers right after a post, you need to look at the bigger picture, which only comes ...

This is the eleventh of a weekly series, in which every week, we look at five social media tools and platforms that have created some buzz over the last week. But with two thirds of the year under our ...

Are you actively promoting your business through social media marketing? Advertising your company, products, or services on social media platforms like LinkedIn, Instagram, Twitter, and Facebook is an ...

LONDON--(BUSINESS WIRE)--Quantzig, a global analytics solutions provider, has announced the completion of their latest article on the benefits of social media analytics tools for marketers. For every ...