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Mailing lists are a powerful way to communicate with existing customers and to acquire new ones. Traditional direct response mailing lists are sent via postal mail, but more and more of these lists ...

In his book The Direct Mail Solution, direct marketing expert and entrepreneur Craig Simpson provides easy-to-follow solutions for creating direct mail campaigns that work! In this edited excerpt, the ...

NextMark Inc. has relaunched its free online mailing list finder. The renovations reportedly include easier searching, expanded information, a streamlined request for information process, better ...

Ending a service it has offered for well over a decade, AOL is shutting down its free LISTSERV-based mailing-list hosting operations, the company told mailing list administrators. “If your list is ...