Other legislation had previously been introduced to curb PBM pricing practices, including the PBM Reform Act (H.R. 4317) and ...

Marketers are rediscovering that a tactile, data-driven medium can deliver both reach and accountability when other channels ...

Private jets owned by six of the largest U.S. drugmakers have touched down in Washington-area airports 127 times this year, while millions of Americans are struggling to afford prescription drugs, ...

How pharma marketers can time brand messages to prescribers when it matters most.

In any conversation about shifting advertising spend, it’s essential to look at data around what brands are spending, who ...

GMV (Gross Merchandise Value): The total dollar value of merchandise sold over a specific period via the 1stdibs marketplace, ...

TikTok Ads Manager is now available in Pakistan, enabling local businesses to run ads directly with local billing and reach millions.

Industry players tell us why D2C brands are building traffic by behaving less like advertisers and more like digital creators ...

The name Mustafa M. Koçak Base Medicale stands out in this list not just because it is one of the most prestigious, but also ...

Recently, the government statistician announced that inflation for November 2025 had fallen sharply to 6.3%, compared to 23% ...

Here & Now’s Rob Schmitz spoke to STAT health reporter Katie Palmer about the evolution of telehealth, the consumerization of medicine and how the model could drive up health care costs overall.